Media Coverage & Case Studies
UNESCO Coverage
An inspiring news article featuring Ihitashri Shandilya, as recognized by UNESCO in their esteemed #KindnessMatters series. https://mgiep.unesco.org/article/this-former-ibm-employee-is-on-a-mission-to-revive-madhubani-art-and-empower-rural-artisans
UK India Living Bridge – Coverage Times of India
Explore the remarkable living bridges connecting the UK and India in this captivating Times of India feature. https://timesofindia.indiatimes.com/home/education/times-study-abroad/europe/chevening-scholars-are-living-bridge-between-india-uk/articleshow/70652735.cms
UN WOMEN Award
Witness the impact of my leadership as I receive the prestigious UN Women Award for my ground-breaking work with MITHILAsmita, empowering women artists during the challenging times of COVID-19. https://asiapacific.unwomen.org/en/news-and-events/stories/2020/12/business-leaders-in-india-win-un-women-awards-for-empowering-women-amid-the-pandemic
SheThePeople.TV Coverage
Delve into my journey as I collaborate with Madhubani women artists, empowering their voices through art, in this compelling feature by SheThePeople.TV. https://www.shethepeople.tv/news/sustain-ihitashri-shandilya-madhubani/
Other Coverages
Hindustan Coverage
Unsung Heroes Out to make an impact. https://www.hindustantimes.com/brand-stories/unsung-heroes-out-to-make-an-impact/story-L4eSUbDCBxx9L6vJ2fXJUK.html
Hero Award by Red FM Bangalore Coverage
Honouring the ‘Heroes of Bangalore’ by leading FM Channel, Red FM .
LinkedIn Coverage
Doubling Your Impact: Connecting CSR Programs with Micro-Entrepreneurs. https://es.linkedin.com/pulse/doubling-your-impact-connecting-csr-programs-produce-masks-espinoza
Ivey Publishing House, Canada
Mithilasmita: Can Traditional Art Be Preserved Through Intellectual Property Protection Only?
Indian Journal of Economics and Business, India
Using Offline And Online Channels To
Build Trust In Ancient Art:
A Case Study Of Mithilasmita.
Erasmus University Rotterdam, Netherlands
‘In stock’ on Amazon: The Cultural Globalisation and
Deterritorialisation of Madhubani.
Huffington Post
Sustainability of Traditional Art Forms
Huffington Post
Not every traditional art is just a handicraft!
Clore Leadership Coverage
Entrepreneurship through Mask Making.